乐播传媒app最新版本

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Office of Marketing and Communications

What We Do

The mission of the Office of Marketing and Communications is to elevate and protect the 乐播传媒app最新版本 brand, and inform and inspire the community through storytelling. We work to drive engagement between the university and key target audiences in this region and beyond.

Here are our goals:

  • Advance and protect the 乐播传媒app最新版本 brand
  • Tell the story of 乐播传媒app最新版本 (its students, research and community impact)
  • Leverage digital platforms to expand the reach of 乐播传媒app最新版本
  • Incorporate visual storytelling to drive impact
  • Serve as campus expert in marketing and communications

Here's how we reach our goals:

  • Provide marketing, branding and editorial style guidance and templates
  • Produce and promote news and feature stories on multiple mediums
  • Produce high-quality, everlasting video and photo projects
  • Post strategically and frequently on social media, monitor analytics and make data-driven decisions
  • Manage e-newsletter and email marketing outreach
  • Support university development in advancing 乐播传媒app最新版本 through fundraising
  • Collaborate with campus communicators to advance the university's image
  • Serve as campus support for writing, digital marketing, photo and video needs

Key platforms we're responsible for:

  • The university's brand style guide
  • The university social media accounts: , , and
  • The monthly 乐播传媒app最新版本 newsletter, emailed to all alumni, donors and community members on the third Thursday of each month;
  • The university fact book
  • The 乐播传媒app最新版本 marquee on Stockdale Highway; read the process for submitting content to promote on the marquee

 

If you have a story idea, photo, video or other communications project you'd like our assistance with, please click the button below and complete the intake form. We ask that you submit a project request two weeks before your deadline.

 

Marketing and Communications Staff

James Burger
James Burger

Director of Marketing and Communications

Phone: 661-654-3518Email: jburger2@csub.eduOffice: University Advancement
Chris Benham
Chris Benham

Assistant Director of Brand and Marketing

Phone: 661-654-3526Email: cbenham@csub.eduOffice: University Advancement
Joseph Luiz
Joseph Luiz

Writer/Marketing and Communications Specialist

Phone: 661-654-3551Email: jluiz@csub.eduOffice: University Advancement
Shelby Parker
Shelby Parker

Marketing and Communications Specialist

Phone: 661-654-3517Email: sparker9@csub.eduOffice: University Advancement
EJ Medellin
EJ Medellin

Videographer/Photographer

Email: emedellin@csub.eduOffice: University Advancement
Arthur Schneider
Arthur Schneider

Multimedia Student Assistant

Email: aschneider2@csub.eduOffice: University Advancement

Public Information Officer

The public information officer is located in the President's Office. This role is responsible for media relations, internal communications, emergency communications, presidential communications and institutional writing. You can contact the public information officer, Jennifer Self, at jself@csub.edu or 661-319-8778.

 

乐播传媒app最新版本

9001 Stockdale Highway
Bakersfield, CA 93311
(661) 654-乐播传媒app最新版本


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